Creators & UGC
Videos produced with creators who fit your brand and published on their profiles to connect with their communities.
Average duration: 15 to 60 seconds.
Why does it work?
Because people trust people more than brands. Creator-led videos are currently the most consumed format on social platforms. By leveraging creators’ profiles — where they share content that’s genuinely relevant to your audiences — your brand connects in a natural and credible way that drives real business results, often without the need for paid media investment.
What types of creators can work with my brand?
We manage the entire discovery and creator selection process, ensuring each talent aligns with your brand’s identity, values, and objectives. We handle contracting, publishing agreements on their profiles, and—when required—image rights clearance for paid media activations.
We have an active network of over 5,500 creators across the Americas and Europe, curated based on real engagement, cultural affinity, and conversion potential. The key to working with creators is not just reach, but their level of authentic interaction and genuine connection with their audience.
For this reason, we organize our network into four categories based on reach and impact:
– Micro (5K–200K)
Close-knit communities, high trust, and authentic conversation.
– Mid (200K–700K)
The ideal balance between connection and reach.
– Top (700K–2M)
Strong visibility and high impact on awareness.
– Celebrities (+2M)
Public figures with massive audiences and significant cultural influence.
